Yesterday in Massachusetts, Eric Carle’s Museum of Picture Book Art played host to Crayola who presented Carle with a crayon. But wait. Theres more. It was a 5-foot tall crayon. This wasn’t just any big crayon though. It was in a special edition Crayola color entitled “Very Hungry Caterpillar Green to honor Eric Carle’s celebrated children’s book which celebrates it’s 40th anniversary this year (Carle himself celebrates his 80th this year). Icecream and cake were served to accompany the regular sized versions of the crayon gifted to attendees.
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Penguin has a repack of The Foreigners and it needed a new cover. Canadian designer David Gee was assigned the task and some insight in to his creative process is up on FaceOut Books. Its interesting to see the process behind how a cover is arrived at, particularly a somewhat abstract one for a book like the Foreigners. It might be interesting to see some of these other iterations published too though. Why settle on just one, after all? FaceOut Books turns out to be an interesting site with further insight on book cover creation.
You might think your art director is tough to work with. There is a tiny art director out there which might give your a run for their money though. She knows what she wants and she wants it now. Maybe she wasn’t clear enough but you, as the artist, should be able to interpret the subtext well enough. Don’t do it wrong. This serves as a lesson to not work with family, and not work with children. Combining the two could lead to a high stakes game of draw-and-erase and Bill Zeman shows us as he tries to please his daughter.
Arnell allegedly presented this package to PepsiCo back in 2008 to pitch their branding trajectory for Pepsi Cola. It’s full of ridiculous infographics and designer hyperbole. One can’t help but think that someone somewhere took it seriously. Most of it makes no sense and doesn’t even look like its trying to. It’s happy to be so convoluted and absurd. A familar sight to anybody who has been to design school. Sure its fake but, then again, how much of the stuff we present in the design field is real?
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miscellany 
Once again the Prince of Persia series has received a makeover, Starting from scratch for a third time. This incarnation of the franchise seems to be the antithesis of the much celebrated original. Forget everything you know about any Prince of Persia game you’ve played in the past before delving in to this one.The Ubisoft Montreal team with Senior Producer Bertrand Heias has set us up with a new protagonist in a new fiction. The first Prince of Persia game has been an all time favorite game since we first played it in 1989. It was highly influential and broke new ground with it’s frustrating and addictive gameplay as well as it’s superb rotoscoped animations.
Years later we saw the Prince of Persia franchise get a full makeover with the Sands of Time series. This revisit was hugely successful across multiple platforms, with a new prince, new story, and exciting new gameplay. It was a very different experience than the original yet a welcome transition. After a few sequels to that it started getting a little stale though. As a result, we’ve once again wiped the slate clean with a new Prince of Persia, though this time without subtitle or any real indications to the casual observer that this is something new. Perhaps it’s time for a new title too. Lets look beyond marketing semantics though. continue…
